Skate4Cancer was born out of love and a dream. In 2003 we got a call from a kid in Toronto. He liked C1RCA’s and was planning a skate trip across North America to raise money for cancer awareness. Could we send him a box of shoes? Rob Dyer would eventually skate across most of North America for his non profit group Skate4Cancer who’s goal is to raise awareness and funds for cancer research and prevention. Proceeds from the sale of C1RCA x Skate4Cancer products will go to Princess Margaret Hospital, who’s research is on the cutting edge of cancer prevention. Dream . Love . Cure.